Privacy Policy

This policy explains how Gatherer collects and uses personal information when you visit gatherer.agency, contact us through the website or by email, or subscribe to our newsletter. Research participants receive a separate notice explaining how their information will be used for the relevant study.

Who we are

Gatherer Insight Ltd, trading as Gatherer, is the controller responsible for the personal information covered by this policy. We are registered in England and Wales under company number 17407797.

Registered office: 47 Church St The Old Brewery, Great Baddow, Chelmsford, Essex, United Kingdom, CM2 7JA.

Privacy contact: privacy@gatherer.agency

ICO registration reference: ZC251109

Information we collect

We collect information you give us when you send an enquiry, email us, or subscribe to our communications. This may include your name, email address, telephone number, organisation, job title, and the contents of your message.

Our website and its hosting provider may process technical information, such as your IP address, browser and device type, pages requested, and the date and time of your visit, to deliver and protect the website. Where visitor analytics are enabled, we may also collect information about how you use the website and your cookie preferences.

Providing information is voluntary, but we may be unable to respond to an enquiry or send a newsletter without the relevant contact details. Please avoid sending sensitive personal information through general website enquiries.

How we use your information

Enquiries: we use your contact details and messages to respond, discuss possible work, and keep a record of our correspondence. We rely on our legitimate interests in responding to enquiries and developing business relationships. Where you personally ask us to take steps towards a contract with you, we may instead rely on those pre-contractual steps.

Newsletters: if you subscribe, we use your details to send the updates you requested, relying on your consent. You can unsubscribe through any newsletter or by emailing privacy@gatherer.agency. Withdrawing consent does not affect processing that was lawful before withdrawal.

Website operation and security: we use technical information to deliver the website, resolve problems, prevent misuse, and protect our systems. We rely on our legitimate interests in running a secure and effective website.

Visitor analytics: where enabled, we use analytics to understand and improve website content and performance. Where consent is required, we rely on consent for the associated tracking and use of personal information.

Legal duties and claims: we may retain or disclose information to comply with legal obligations, or rely on our legitimate interests in establishing or defending legal claims.

When relying on legitimate interests, we consider the effect on you and balance our interests against your rights. We do not make solely automated decisions using this information that have legal or similarly significant effects on you.

Cookies and similar technologies

We may use Google Analytics and HubSpot to understand how visitors use our website and improve its content and performance. These tools may collect information such as pages viewed, traffic sources, device details, and interactions with the site. Where consent is required, we activate tracking only after you have given consent. You can withdraw or change your consent through the website’s cookie controls.

Cookies are small files stored on your device. Website features may use cookies or similar technologies for essential functions, analytics, or visitor tracking. We obtain consent before using any technologies for which consent is required.

You can manage cookies through your browser settings. Blocking essential cookies may affect website functions. Where website consent controls are available, you can use them to change your choices. Contact privacy@gatherer.agency if you have questions about cookies or tracking on the site.

Who we share information with

Our website is built and hosted using Webflow. We use HubSpot to manage newsletter subscriptions and send newsletters. Where enabled, we may also use HubSpot and Google Analytics for visitor analytics and tracking. These providers process information as needed to provide their services. We may also use providers for website maintenance, email, storage, and security, under appropriate data protection arrangements.

We may share information with professional advisers or authorities where necessary to meet legal obligations or protect legal rights. We do not sell your personal information.

International transfers

Some service providers may process information outside the UK. Where this happens, we use a lawful transfer arrangement, such as UK adequacy regulations or approved contractual safeguards, where required. You can email privacy@gatherer.agency for details of the safeguards applicable to your information and to request a copy.

How long we keep information

We keep enquiry information for as long as needed to respond and manage any resulting relationship. We consider whether the enquiry is resolved, whether further contact is reasonably expected, and whether records are needed for legal duties or claims. We delete or anonymise information when it is no longer needed.

We keep newsletter subscription details until you unsubscribe or the mailing list is discontinued. We may retain a minimal record of your opt-out to ensure you are not contacted again.

Technical information is retained only as long as needed to deliver and protect the website or resolve technical problems. Where visitor analytics are enabled, analytics information is retained for the period configured in the relevant service. We consider the purpose, the service provider’s retention settings, and whether information can be anonymised when deciding how long it is needed.

How we protect information

We use appropriate technical and organisational safeguards, including restricted access, secure accounts, and checks on service providers, to protect personal information. No online service can guarantee absolute security.

Your rights

Depending on the circumstances, you may have the right to:

• access your personal information
• correct inaccurate or incomplete information
• ask for information to be deleted or its use restricted
• receive certain information in a portable format
• withdraw consent where we rely on it
• complain to the Information Commissioner’s Office

To exercise your rights, email privacy@gatherer.agency. We may need to verify your identity and normally respond within one month. Some rights are subject to legal conditions or exceptions.

Your right to object

You can object at any time to the use of your information for direct marketing, and we will stop. You can also object to processing based on legitimate interests for reasons relating to your particular situation. Email privacy@gatherer.agency to make an objection.

External links

Our website may link to other websites or social media platforms. Their handling of personal information is governed by their own privacy notices.

Complaints

If you have a concern, please email privacy@gatherer.agency so we can investigate and respond. You also have the right to complain to the Information Commissioner’s Office at https://ico.org.uk/make-a-complaint/ or on 0303 123 1113.

Changes to this policy

We update this policy when our website or the way we handle information changes. The latest version will appear on gatherer.agency with its update date.